African Home offers a range of home decor and kitchenware products based on the finest African aesthetic and artistic traditional workmanship. Marketing these products while developing new products constantly, it creates work for disadvantaged communities with high levels of unemployment.
The newly transforming South Africa has a rich tapestry of crafts people working with diverse, almost endless, natural materials: Beads, wire, wood, textiles, clay and glass are simply the most prominent. The beauty of the indigenous and traditional designs translate themselves into contemporary design home ware.
The process of designing new functional or decorative artefacts with people of great artistic skill is an enriching endeavour for all concerned.
Partnerships are created through joint decision-making from the point of design to the development of new markets.
Relationships with craftspeople are nurtured in order to sustain and develop a platform for sound business principles whilst always maintaining the human focus in this creative endeavour. The employment of ethical principles ensures that artisans and crafts people are paid a fee that they regard as fair and equitable in terms of their effort and resources.
African Home maintains, and practices, a strong commitment to environmental awareness. Accordingly, all materials used in our products are consistent with, and promoting of, the sustainability of the natural resources of South Africa. For example, the wood we use is sourced from fallen trees within sustainable forests, driftwood or alien trees that have heavy water consumption levels. Many natural and local products are used such as hessian, reeds, weeds, clay, paper and wire.
Constantly expanding, our hand crafted products include:
- Township Art and Craft namely articles crafted out of waste materials such as wirework, paper mache items, tin cans, and plastic.
- Traditional Articles, African articles, which have roots in the indigenous culture of the craftsperson, for example Zulu and Xhosa articles, beaded home ware, basketry, small sculptures and more.
- Contemporary Designs using high quality wood, pottery, paper and wire.
- Religious Articles, namely Christmas decorations and cards, Jewish festival items such as Pesach Seder Plates, Matza plates and covers, Hallah covers, Rosh Hashanah plates and honey containers, Yarmulkes, etc.
All our products are hand crafted; therefore each piece is unique. Dimensions, especially in pottery, beaded work, traditional wood items and basketry may vary slightly. All products are produced in South Africa from local materials, and all products undergo a quality check to ensure the best standards.